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Here's how to list an Airbnb Experience that Sells

As Airbnb hosts, how do you make sure your listing stands out from the rest? How do you ensure that potential Airbnb guests book with you instead of your competition? What are some tips that can help increase your chances of getting more bookings?

In this blog post, we will discuss five listing optimization tips that will help you stand out on Airbnb Experiences and improve guests' online experience!

How-to-list-an-airbnb-experience-beginners-guide
How to list an Airbnb Experience - Steps to Success

Who should list on Airbnb Experiences?

Whether you are selling a local cooking class, a tour teaching ethical fashion to tourists, or a locally guided walking tour on the other block- hosting an experience on Airbnb is a great idea for extra cash.

Improve your Online Experience by improving your Listing

Since you are meeting your potential Airbnb guests online, the key to landing bookings is by improving their online experience. And this all starts when they see your listing through the thumbnails down to the tour description.

So how can you create a winning Airbnb experience listing? Here are 5 tips to help you get started.

#1 Be descriptive as possible

As an Airbnb Experience host, it is imperative that you are as descriptive as possible in your listing. This means going beyond basic information.

Avoid simply listing the location, duration, maximum group size, minimum age requirement, and cost of your Airbnb experience.

Be specific as possible in your experience details.

Describing the experience details helps potential guests understand what they can expect when booking with you, and increases the likelihood that they will choose to book with you over your competitors.

  • Include any special amenities, such as refreshments or any special guest activities for overnight guests.
  • Provide a brief overview of the Airbnb experience itself, highlighting key points and experiences that will make booking your experience worthwhile.
  • In writing your description, set your tone as an Airbnb host. Avoid being overly formal or overly casual. Set the vibe by how you word your tours. Try to be engaging and friendly in tone yet informative at the same time.

All of these can set you apart from the competition. Perhaps many tours are hosting similar experiences as you do.

Thus, the key is to stand out from your listing by adding a personal touch and reaching out on a personal level.

#2 Highlight Your Qualifications

As an Airbnb Experience Host, it's also important to highlight your qualifications and demonstrate expertise. Highlight insider access to local places and communities.

Doing so helps potential guests understand that they are in good hands and will be receiving the best possible experience when they book with you.

Be sure to include any relevant certifications or qualifications in your listing, such as professional endorsements or awards you have received.

In addition, provide guests with a brief overview of your background and explain why you're qualified to host this particular experience.

Sell as a quality experience and set yourself apart from many hosts

This will help them feel confident when booking with you and make them more likely to book with confidence. Make them feel this is not a typical tour they can find anywhere and keep them on the hook.

#3 Showcase Your Reviews

Airbnb Experiences are all about creating memorable experiences for guests - and reviews are one of the best ways to show potential customers just how memorable your experience is.

Showcasing your reviews in your listing allows potential guests to see what others have said about you, and provides them with an understanding of the quality they can expect when booking with you.

Popular Airbnb Experiences share generous customer reviews on their listings | See this listing here.

Be sure to include both positive and negative reviews in your listing - this will give potential guests a more balanced view of what they can expect when booking.

#4 Use Visuals & Videos To Engage Guests

In addition to showcasing reviews of online experiences, visuals and videos are great tools for engaging potential guests and drawing them into your experience.

Using high-quality photos or videos that showcase the different activities, highlights, and amenities that make up your experience helps potential customers visualize themselves taking part in the experience - and increases the likelihood that they will book with you.

Capture potential guests' attention with vivid visuals and high-quality photos.

Be sure to include visuals or videos in your listing that best capture the essence of what makes your experience unique.

#5 Offer Special Deals & Discounts

Finally, offering special deals and discounts on Airbnb Experiences is a great way to incentivize potential customers and increase bookings.

For example, consider offering discounts for group bookings or first-time guests, as these types of deals often make booking an experience much more attractive for potential customers.

You could also offer loyalty rewards or occasional promotions such as “buy one get one free” offers - this will help encourage repeat customers and increase overall engagement with your experience.

Give travelers a sense of privilege when they book with you. Offer special deals, discount codes, or coupons and vouchers.

Airbnb Experience Host: Listing Takeaways

By following these five tips, you can start hosting and optimizing your listing and stand out from the competition on Airbnb Experiences!

With a great description, highlighting your qualifications, showcasing reviews, using visuals and videos to engage guests, and offering special discounts - you'll be well on your way to boosting bookings and creating memorable experiences for customers. Enjoy!

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